Process
A clear, repeatable process. Adapted to every project, but always structured around four stages.
Research, stakeholder interviews, competitive analysis, define success metrics, create product brief.
Access to stakeholders, existing data, business context.
Information architecture, wireframes, visual design, prototyping, user testing.
Feedback on designs, brand assets if available.
Front-end and back-end development, integrations, QA, performance optimization.
Access to third-party services, test accounts, content.
Launch support, analytics setup, iteration based on data, feature expansion.
Usage data, business feedback, priorities for next phase.
"Timelines are indicative. Every project is different. We scope honestly and communicate clearly."